DOI: 10.22217/upi.2016.096
Research on Urban Disaster Analysis Based on the Big Data Mining of Social Media: Case Study of Hurricane Sandy in New York

Wang Sen, Xiao Yu, Huang Qunying, Zhang Chun

Keywords: Social Media; Big Data; Urban Security; Mitigation; Data Mining

Abstract:

Social media data are attracting an increasing number of attention for their high accessibility and effectiveness on indicating urban disasters. Studies and appliances about social media data are focusing on situational awareness and coding, disaster response and relief, damage assessment, etc. Hurricane Sandy, happened in 2012, becomes the second largest cyclone to hit the USA since 1900, which caused catastrophic damage to many areas especially New York City. Based on Twitter and concerning database, the research outlines the temporal and spatial characters of the information by coding schema development, tweet classification and spatial web portal analysis. The logit regression model in the study examines the explanatory power for varying demographic and socioeconomic variables. Miscalculation and error of using big data to reflect real situation are discussed within the scope of mass, material, access, and motivation (MMAM). Result shows that there is statistical significance between tweet number and population as well as landmarks. Demographic factors like education level, age, sex also influence tweet number. This study contributes to previous studies by profiling hurricane Sandy’s impacts using big data mining and analyzing.

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References:
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